CV

Email: maxreedphotos@gmail.com                Phone: +1 305-878-3984

Professional Profile

Max Reed is an LA  video producer, editor, photographer. He has worked as a Director of Photography and creative lead for a digital marketing firm for the last 6 years, focused in experiential marketing and production. During this time he worked as a senior motion graphic designer, videographer and editor with clients like Facebook, HBO, Discovery, Audi, Tiffany & Co., Under Armour, Beautiful Destinations, Diesel, Red Bull, BYLT Basics, World of Dance.

Work Experience

Cinematographer, Editor

  • Video production across agency clients focused on integrated marketing throughout the US and EMEA. Docu-style and editorial advertisements and promotional marketing for 360 campaigns. Ideation, pre-production, production and post (video editing and motion graphics). Promote internal teams adoption and integration of AI capabilities

Senior Creative Vayner Commerce

  • Produce performance marketing videos as a Senior Creative leading or assisting in the to concept, production, filming and editing of digital content for DTC clients. Focused on vgrowth marketing by developing personas for social verticals to improve consumer impressions, CTRs and purchases.

Senior Video Producer Marathon DGTL

  • Lead a team of creators to concept, shoot, edit and produce digital content for 30+ Broadway shows, including Hamilton, at Marathon Digital. Campaign ideation, disruptive content, motion graphics and video editing for social media.

Senior Video Editor Beautiful Destinations

  • Create video edits for BD that reach 20 million followers across their multi-platform social channels. Content creation for luxury, lifestyle and travel clients, social media graphics.

Videographer, Editor, Photographer SiiNC Agency

  • Experiential Marketing for international clients Lacoste, Audi, HBO LATAM, Facebook LATAM, Tiffany & Co., Design Miami

Photo Director Talent Nation USA

  • Brand development and production management for marketing campaigns

Rustic Pathways Summer 2013 – Summer 2014

  • Lead photographer of Australia, travel guide and youth mentor

The New York Times June 2012-2015

  • Freelance Photographer based in South Florida

The Miami Herald May 2012-2015

  • Freelance Photographer for the Neighbors, Tropical Life, Business and Herald
  • Assignments range from events to environmental portraits and features

The UF Alumni Association Jan 2012-Present

  • Photographer
  • Events and portrait

Technical Skills

Design

Adobe Photoshop, Adobe Illustrator and Adobe InDesign are Max Reed’s strong suit. Having produced page layouts for the multilingual student-run  Anole Magazine, Reed has proficient knowledge in page design. Reed also created custom logos, avatars and posters for a Social Media and Social Responsibility project: The 15 Percent.

Multimedia

Adobe After Effects, Adobe Premiere and Finalcut Pro are regular tools for motion graphics, concert, festival and events coverage.

Editing

Photo Mechanic, Aperture, Lightroom and Adobe Bridge are used to streamline Reed’s work efficiency and organize his large database of photography, design and video projects.

Web + CMS

CSS, html, CMS blox, WordPress, Merlin One, Saxotech, AP and Getty Images as well as ftp programs like Filezilla and Cyberduck are used by Reed to transfer images and information to news agencies and private clients.

Languages

Proficient in Spanish.

Education

The University of Florida Jan 2008-Dec 2011

  • Bachelor of Science in Photo Journalism
  • Recipient of 100 percent Bright Futures Scholarship

Study Abroad Program May 2010-Aug 2010

  • Universidad Autonoma de Barcelona, Spain